Brief: Hey guys, The Champions League is coming up and we'd like do something viral... on a low-cost budget, of course.
Idea: Istanbul is known for a lot of things like history, culture and... for being the capital of hair implants. Also, this year the Champions Final should be played in Istanbul. So...We did that and we went viral.
Istanbul inside the head. The Champions is back to Movistar+
Everybody is with #IstanbulInsideTheHead. The Champions is back to Movistar+.
The one who thought that ad, deserves a promotion.
Creative Directors: Iñaki Martikorena & Íñigo Ancizu
Art Director: Victor Mazariegos
Copywriter: Javier Paniagua
Designer: Felipe Morales