[Victor Maza]

Art & Creative Director

[About]

A globally experienced creative based in Amsterdam, working globally. Specialized in culture and lifestyle, shaping bold ideas from concept to production with strong craft, a social mindset and a collaborative spirit.

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[Work]  

[WIP] HOKA [Clifton 11]
[WIP] Birkenstock [AW26]
[WIP] Birkenstock [SS26]
Birkenstock [Member Days]
Birkenstock [Valentine’s]
Estrella Damm [Match Day]
Estrell Damm [Winter]
    • Grandvalira [Infinite Winter]
      Heinz [Las Chicas]
      HOKA [Speedgoat 7]
      HOKA [Global Runnning Day]
      Lidl [Heels]
      Mahou x LaLiga New Era [MLB Heritage]
      Roll-Royce [Spectre]

      Roll-Royce [Cullinan]

      Snipes [World Culp]
      UMBRO [SS26]
      Voll-Damm [FSTVLB 25]

      [Personal]

      I miss my high school boyfriend

      Angeladorrrm
      Massa
      IA Playground
      Shot & Forgot

      [Contact]

      hello@victormazariegos.com
      Instagram

      [About]

      I’m a globally experienced creative and creator from Spain, born in Tarragona and shaped by the cultural energy of Madrid and Barcelona. With 12 years of experience in the industry, I’ve worked both freelance and full time for global networks such as Havas, Wunderman Thompson and VML, as well as boutique creative agencies including Rankin, Ear To The Ground and YEET.

      My career has taken me across major creative hubs like Barcelona, London, Amsterdam, Dubai and San Francisco. I’m now based in Amsterdam, collaborating with diverse teams and clients on campaigns that blend global relevance with strong local insight. 


      I see communication as a whole, bringing together strategy, creativity and execution through a social first, insight driven approach.

      Focused on culture and lifestyle, I shape bold ideas from concept to production with strong craft, a sharp eye for detail and a collaborative spirit. I enjoy the client facing process, building meaningful relationships and shaping creative through open dialogue. Involved at every step, I focus on work that connects emotionally and culturally.
      [Awards]

      [Entre el Big Data y el Alma]
      Club de creatividad
      Anuario / Craft

      [Los Tacones de Lidl]
      Club de creatividad
      Anuario / Ideas

      [Wallapop Cambios]
      Best Spanish Branded Content Of The Year
      Branded Content Marketing Association Spain
      El Ojo de Iberoamérica
      Bronze : Content
      Inspirational IAB Spain
      Gold Social Responsibility
      Silver Digital
      Silver Transmedia Activation
      Gold Content
      Club de creatividad
      Silver Ideas
      Silver Strategy
      Gold Branded Content
      Gold Integrated Campaigns

      [Young Lions Spain 2018]

      [Best Young Creatives 2014 Inspirational Festival]
      [Agencies & Studios]

      Rankin I HeyHoney I Leo Burnett MEA I Horizon-FCB I Havas Spain I Insight Out Studio I Fuego Camina Conmigo I M&C Saatchi UAE I Jesús Revuelta I DoubleYou I McCann Spain I Lola Mullenlowe I Draftline Europe I Wunderman Thompson Spain I Slice I ACC I Cuinlab l VML Spain I Oriol Villar I The Potlatch I Ogilvy Madrid I Ear To The Ground I YEET I SAMY

      [Brands]

      Roll-Royce I Seat I Mercedes-AMG I GMC I Meraas I Bvlgari I Dubai Properties I Nike I Hitachi I Kayak I Emirates I Sony I Movistar I Vodafone I Lidl I Aldi I FC Barcelona I LaLiga I Wallapop I AB InBev I Fever-Tree I Tourism of Spain I Barcelona City Council I Ankorstore I Burger King I Pizza-Hut I Correos I Nestlé I Costa Coffee I Henry Schein I Scalpers l Heinz l Estrella Damm​​​​​​​ I Voll-Damm I The Macallan I Cervezas El Ágila I Mark Levinson I DGT I NBA Europe I Mahou I Brugal I Birkenstock I New Era I UMBRO I HOKA

      [Talks & Workshops]

      From Concept to Production I Willem de Kooning Academy I Rotterdam 2026
      Let's Define I Fine vs Exceptional I Barcelona 2025
      Production Paradise I Creative Review I Barcelona 2024
      Rovira i Virgili University I 10 tips to survive the creative industry I Tarragona 2023
      Pau-D I Ads that doesn't look like ads I Barcelona 2022
      Brother Madrid Creative School I Art Direction Teacher I Madrid 2018

      [Contact]

      hello@victormaza.com
      @victormazzza