Victor Maza
 
Independent
Art, Content & Creative Director.

About

A globally experienced creative & creator from Barcelona, specializing in culture and lifestyle, crafting bold ideas from concept to production with a keen sense of detail and a collaborative spirit.

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Work  
Personal


Angeladorrrm
Massa
Joana Dark Live Show
IA Playground
Shot & Forgot

Contact

hello@victormazariegos.com
Instagram
TikTok

Voll-Damm Oversize #Local #Social #OOH
Brief
Voll-Damm launched a new 50cl can and wanted to highlight its larger size while staying true to the brand’s bold character.

Idea
We embraced the Oversize concept, inspired by fashion, to emphasize the can’s giant size through powerful visuals. By using exaggerated lenses, we made the product appear even larger, creating striking and impactful imagery.

Output
The campaign was highly effective across digital and OOH platforms. We strategically placed the can in bus shelters, ensuring it took center stage with an elegant presentation. Social media posts featuring video and product shots delivered impressive results in paid media.


VML x Voll-Damm

Senior Creative & Lead Art Director
Art & Creative Proposal, Concept, Shooting and Post-production supervision.

VML Creative Team: Paco Badia, Pipo Virgos, Irene Vidal, Raul Sanzhez.

Director & Photographer: Celina Martins
DOP: Aide Monje
PP: Play Your Brand
Stylist: Isa Domenech
VICTORMAZA2025